Internet Marketing Daily Reporter

The Top 5 Landing Page Tests to Perform

Most recent article by Daniel Kosir from Search Engine People Blog is titled, “The Top 5 Landing Page Tests to Perform”

Daniel Kosir say’s, ”  Image by Jeremy Brooks

If you’ve been able to get visitors to a landing page, so far, you’re marketing effectively. They have visited a page, clicked through a call-to-action, and have been directed to your landing page. But, if they don’t convert on your landing page, you’ve accomplished very little – you haven’t obtained the critical prospect data that will help you market to them more effectively as they move through the buying process. In the Inbound Marketing methodology, capturing this data is crucial; it provides insight into where a prospect is in the buying cycle and what kind of content piques their interest, allowing you to serve them the most relevant, valuable content at the right time.

The fundamental purpose of landing pages is to convert visitors into leads. If your current landing pages aren’t doing the trick, it’s time to switch it up…”

Continue Reading at Search Engine People Blog >>

The Top 5 Landing Page Tests to

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